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According to Telesperience, by the end of 2015 90% of operators will be using social technology to drive business impact, and 80% hope to use it to drive conversion rates and to transform the customer experience. In this infographic Telecoms IQ explores how global operators are already using social networks to increase customer loyalty and become more custom […]
Measuring your customers' happiness with NPS surveys is great place to start, but unfortunately too many companies stop there. It's time to take an active role in inviting your Promoters to help you increase leads, generate more revenue and reduce churn through advocate marketing.This eBook by Influitive and Waypoint Group features best practices f […]
Marketers are inundated by sales pitches on the latest marketing technologies but which investments really move the needle and how can marketers think holistically about expanding their technology stack? Download this eBook for a first-hand look at how today’s leading marketing executives are thinking about and prioritizing their investments in people, proc […]